Hello fellow Padawans!
We are almost finishing the forge of our LightSaber, our Lead Capture Page, this time let's do a recap, @jongolson style!
On the first lesson of the Lead Capture Page Module inside Click Track Profit, Jon talks about that our Lead Capture pages should be as simple as possible by following the A.C.A. format:
- Attention - Big and bold headlines to grab attention
- Curiosity - Bullet points with the best features of the business or what you are offering, enough to feed the curiosity
- Action - Something you want them to take action - the Lead Capture Form
I will be sharing the Ways of the Force on the next episodes :)
May the Force be with YOU!